The Hornet Tribune

Media Advertising Positions

The following Media Advertising positions are still open.  Click on the position and the staff application will appear for download.

 

Media Advertising Chief

National Advertising Sales Manager

National Advertising Sales Representative

Local Advertising Sales Manager

Local Advertising Sales Representative

Accounts Executive

Marketing Manager

Circulations Manager

Circulations Assistant

Telesales Manager

Telesales Specialist

 

JOB SUMMARY

Media Advertising Chief:

The Public Affairs Liaison and Communications Chief will lead an initial team of three and coordinate The Hornet Tribune’s overall communications strategy. Reporting to the General Manager, the Public Affairs Liaison and Communications Chief will work collaboratively with the senior leadership to develop and implement communication strategies to broaden the impact of The Hornet Tribune and oversee organizational messaging and constituent services. The Public Affairs Liaison and Communications Chief will lead the strategic planning and delivery of all The Hornet Tribune’s external communications, brand profile and public affairs work. He/She will build the presence and influence of The Hornet Tribune with students, faculty, staff, alumni and community. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected class.

National Advertising Sales Manager:

National Advertising Sales Manager is a sales professional responsible for developing sales strategies and managing sales team in order to achieve set sales goals, targets and revenue.

  • Develop and implement effective sales strategies
  • Lead nationwide sales team members to achieve sales targets
  • Establish productive and professional relationships with key personnel in assigned customer accounts
  • Negotiate and close agreements with large customers
  • Manage and oversee the daily operations of the sales department
  • Monitor and analyze performance metrics and suggest improvements
  • Prepare monthly, quarterly and annual sales forecasts
  • Perform research and identify new potential customers and new market opportunities
  • Provide timely and effective solutions aligned with clients’ needs
  • Liaise with Marketing and Product Development departments to ensure brand consistency
  • Keep abreast of new product launches and ensure sales team members are on board

National Advertising Sales Representative:

We are looking to employ a persuasive Advertising Sales Representative to convince potential clients to purchase advertising space and ensure that existing clients remain satisfied with our advertising products and services. The Advertising Sales Representative’s responsibilities include identifying clients’ needs, researching competitors’ advertising services, products, and prices, and responding to potential clients’ inquiries. You should also be able to provide clients with cost estimates of the products or services required.  To be successful as an Advertising Sales Representative, you should demonstrate effective communication skills and be able to build rapport with clients. Ultimately, an outstanding Advertising Sales Representative should achieve excellent customer service and continually meet or exceed sales quotas.

  • Building and sustaining long-lasting relationships with existing and potential clients.
  • Conducting research on potential clients’ products or services and determining the geographic location of the majority of their target customers.
  • Setting up meetings with potential clients to present advertising proposals and address their concerns.
  • Assisting the marketing team in the preparation of media kits and promotional plans.
  • Attending sales meetings, trade shows, and training workshops as required.
  • Persuading clients to purchase company advertising products and services by communicating the benefits of various types of advertising.
  • Providing recommendations on suitable formats, advertising mediums, and font sizes.
  • Preparing sample advertisements for clients.

Local Advertising Sales Manager:

Advertising Sales Managers are responsible for guiding staff who sells advertisement space. Primary duties of an Advertising Sales Manager are cultivating relationships with customers, setting advertisement space prices, making sure ads are delivered at the right time, billing customers, analyzing sales processes, and making suggestions for improvement. Based on our selection of example resumes for the job, the most sought-after skills in an Advertising Sales Manager are analytical thinking, time management, multitasking, problem-solving skills, and attention to details. Eligible candidates showcase on their resumes a degree in marketing, communication, public relations or advertising.

Local Advertising Sales Representative:

Advertising sales agents, also called advertising sales representatives, sell advertising space to businesses and individuals. They contact potential clients, make sales presentations, and maintain client accounts.  Advertising sales agents work outside the office occasionally, meeting with clients and prospective clients at their places of business. Some may make telephone sales calls as well—calling prospects, attempting to sell the media firm’s advertising space or time, and arranging followup appointments with interested prospects.  A critical part of building relationships with clients is learning about their needs. Before the first meeting with a client, a sales agent gathers background information on the client’s products, current clients, prospective clients, and the geographic area of the target market.  The sales agent then meets with the client to explain how specific types of advertising will help promote the client’s products or services most effectively. If a client wishes to proceed, the advertising sales agent prepares and presents an advertising proposal to the client. The proposal may include an overview of the advertising medium to be used, sample advertisements, and cost estimates for the project.

· Source new sales opportunities through outbound cold calls and emails to prospects

· Conduct market research to identify small business opportunities in the geographical area surrounding the golf course

· Communicate the benefits of advertising on golf scorecards

· Provide excellent customer service to ensure customers are satisfied with our service

· Enter, update, and maintain CRM information on all opportunities

· Communicate customer needs to Graphics department and work with Sales and Production departments as orders move through our workflow

· Provide regular updates to the internal sales and management teams

Accounts Executive:

Account executives work in a sales role, helping to maintain or extend existing accounts (customers) and develop new accounts. In many organizations, account executives work with sales representatives, account managers, etc. and offer higher-level leadership. Depending upon the industry an account executive may progress into enterprise account management, regional or national account management, etc.  An Account Executive works with clients to define their goals and ensure the company meets them. They make sure clients’ expectations are met and help clients understand the limits of a budget or resources, which is a critical part of successful execution. As an executive or manager, these professionals have a leadership role in the companies they work for. This means that they communicate goals, deadlines and project requirements to other employees.  Account Executives work in advertising, marketing, IT, fashion and similar industries. They help a client fully understand what a business can offer and discover what that client is looking for in terms of products and/or services.

  • Communicating with clients and gathering information about a project’s scope, budgets and timelines
  • Meeting with other executives to discuss clients’ project goals, progress and outcomes
  • Developing budgets and timelines for clients and the company they work for
  • Coordinating teams to meet project milestones
  • Assembling new teams to meet clients’ or businesses’ goals
  • Create detailed business plans to facilitate the attainment of goals and quotas
  • Manage the entire sales cycle from finding a client to securing a deal
  • Unearth new sales opportunities through networking and turn them into long term partnerships
  • Present products to prospective clients
  • Provide professional after-sales support to enhance the customers’ dedication
  • Remain in frequent contact with the clients in your responsibility to understand their needs
  • Respond to complaints and resolve issues aiming to customer contentment and the preservation of the company’s reputation
  • Negotiate agreements and keep records of sales and data

Marketing Manager:

Marketing managers are responsible for developing, implementing and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.  Their day-to-day tasks include managing and coordinating marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.  Marketing managers must be great business leaders as well as great marketing leaders. That’s because they are responsible for working with executives to determine budgets and targets, and they are often charged with developing pricing strategies for products and services. While the marketing department looks to marketing managers for guidance and direction, executives count on marketing managers for profitability and results. Operating at the center of the marketing department, these professionals must have extraordinary communication skills.

Circulations Manager:

A circulation manager is responsible for ensuring that all the publications of the firm are properly distributed. Typical duties of a circulation manager include supervising the distribution of all the circulations of the publishing house, hiring and allocating vehicles for transportation of published work, coordinating with retailers and press personnel regarding transportation of published work, allocating travel routes to drivers in various regions, ensuring timely and secure delivery of stationery, being solely responsible for the transportation aspects of several periodicals or books and performing other tasks assigned by the supervisor. A circulation manager typically reports to the chief operating officer.  A circulation manager should have a bachelor’s degree in a relevant area. Several years of experience in the area are essential. Excellent coordination skills and ability to handle matters tactically are essential for a circulation manager role.

Develop mail strategies and create mailing lists for catalog promotions.

Coordinate with production units to finalize master copies for distribution.

Review mailing lists and make any additions or removals.

Analyze customer responses before and after the mailings and accordingly plan circulation strategies

Maintain circulation database for customer service transactions.

Provide timely responses to customer queries.

Prepare customer service reports and weekly sales reports for management.

Support in marketing initiatives and oversee promotions and email offers.

Prepare management reports, presentations, charts and graphs for business meetings.

Assist in budget preparation and expense management activities to achieve cost-effectiveness.

Determine business forecast and develop strategies to meet revenue goals.

Circulations Assistant:

This position will provide top-tier communications support relevant to The Hornet Tribune customer. Candidate must be able to think and plan strategically, be highly organized and able to complete projects with a keen eye for detail. Candidate must also demonstrate the ability to develop strategic engagement plans for key stakeholders and work successfully in a team environment of writers, editors and other public affairs professionals. Consults on agency media events including news conferences and briefings, conference call interviews, photo sessions and other events involving the media. Keeps the Public Affair Liaison and Communications Chief apprised of key issues, messaging and concerns regarding agency activities and press coverage. Researches, plans and writes public affairs materials addressing The Hornet Tribune’s policies, programs and significant issues to groups or individuals that may react negatively to The Hornet Tribune’s articles.

Telesales Manager:

As a Telesales Manager, you will be responsible for setting weekly and monthly sales targets, training new Telesales staff, designing and implementing sales strategies, monitoring the performance of the sales team, and handling escalated customer complaints.  And Services has a great opportunity for an experienced Telemarketing Manager. You will oversee 10-13 telemarketers, calling residential homes. You will need the ability to motivate and train your people. you will be reporting back to the owner. We have a great call center and a great work environment.

  • Meeting with sales managers to discuss Telesales strategies.
  • Training junior Telesales staff.
  • Writing sales scripts and customer answer sheets.
  • Implementing sales strategies.
  • Managing the Telesales team and assisting junior staff.
  • Monitoring the performance of the sales team.
  • Setting weekly and monthly sales targets.
  • Maintaining customer relationships.
  • Handling escalated customer complaints.
  • Compiling and presenting sales reports.

Telesales Specialist

We are looking for an enthusiastic Telesales Representative to contribute in generating sales for our company. You will be responsible for closing sales deals over the phone and maintaining good customer relationships.  An effective telesales representative must be an excellent communicator and have superior people skills. They must be comfortable presenting products or services over the phone as well as dealing with complaints and doubts.  The goal is to help the company grow by bringing in customers and developing business.

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Media Advertising Positions